Virtual
Crisis, Clicks, and Consequences: Communicating Through Cyber Incidents
October 28, 2026
•
11:00 a.m.
-
12:00 p.m. ET
Is your organization prepared to communicate effectively in the event of a cyber incident? Public relations expert Kathryn Kolaczek of Alchemy Communications Inc., will share practical guidance on developing a clear and actionable cyber crisis communications strategy.
In this session, you will learn:
• How to proactively plan and prepare for cyber incidents
• Techniques for crafting clear, consistent messaging under pressure
• Best practices for coordinating across internal teams
• Approaches to managing media and public communications
• How to keep your strategy current through testing and continuous improvement
Pending CE accreditation for broker partners.
Speaker Information
Kathryn Kolaczek
Kathryn Kolaczek is an entrepreneur and communications strategist who helps other entrepreneurs and brands grow robust revenue growth by creating conversations in communities that matter.
Alchemy Communications is a full service Public Relations firm specializing in traditional and social media strategy and integration, and strategic communications management, including crisis communications. Kathryn earned her PR and social media stripes at The Mompreneur Magazine where she served as the company's CEO and used PR as the main marketing tool for the growing company.
Since that time, Kathryn has created and executed on crisis communications strategies for brands managing national and international product recalls, board governance issues, employee injuries and death as well as environmental crises. In times of brand stress, Kathryn serves to create and clarify the key messages, control the conversation, and offer support to media and communities in need of accurate and timely information.
In this session, you will learn:
• How to proactively plan and prepare for cyber incidents
• Techniques for crafting clear, consistent messaging under pressure
• Best practices for coordinating across internal teams
• Approaches to managing media and public communications
• How to keep your strategy current through testing and continuous improvement
Pending CE accreditation for broker partners.
Speaker Information
Kathryn Kolaczek
Kathryn Kolaczek is an entrepreneur and communications strategist who helps other entrepreneurs and brands grow robust revenue growth by creating conversations in communities that matter.
Alchemy Communications is a full service Public Relations firm specializing in traditional and social media strategy and integration, and strategic communications management, including crisis communications. Kathryn earned her PR and social media stripes at The Mompreneur Magazine where she served as the company's CEO and used PR as the main marketing tool for the growing company.
Since that time, Kathryn has created and executed on crisis communications strategies for brands managing national and international product recalls, board governance issues, employee injuries and death as well as environmental crises. In times of brand stress, Kathryn serves to create and clarify the key messages, control the conversation, and offer support to media and communities in need of accurate and timely information.